ELECTRA. We love bikes. Everything about them. Right down to the custom valve caps. It’s those little things that give your bike that extra flavor. As you’re looking around, keep in mind that all our parts and accessories are subjected to the same obsessive attention to detail as our bikes. And while it’s true our bikes are already nicely outfitted to begin with, a little extra something to show off your personal style never hurt. Whether it’s a bell, an upgraded component, more gearing options or a good-looking jersey, you know you’re getting the perfect combination of quality and style. We create exclusive, proprietary designs and every accessory has been designed to complement and seamlessly integrate into Cruisers, Amsterdams, Townies and Ticinos.